We will illustrate the universality of strongly coupled plasmas by discussing two new forms of these plasmas, which have only recently become possible to create and observe in the laboratory. They exhibit a wealth of intriguing complex behavior, which can be studied experimentally, in many cases for the first time. Plasmas, gases of charged particles, are universal in the sense that certain properties of complex behavior only depend on ratios of characteristic parameters of the plasma, not on the parameters themselves. Therefore, it is of fundamental and far-reaching consequence, to be able to create and observe a strongly coupled plasma since its behavior is paradigmatic for an entire class of plasmas.